More Honesty, Less Snark: How Consumers Want Brands to Act on Social Media

Most consumers want brands to be honest and friendly on social media, not snarky and trendy, according to recent research from Sprout Social. Read the full article at MarketingProfs

From https://www.marketingprofs.com/charts/2017/32144/more-honesty-less-snark-how-consumers-want-brands-to-act-on-social-media

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s